Sheridan Simove

Sheridan (Shed) Simove

The Ideas Man - A Relentless and Proven Innovator

Shed is a performer, author, entrepreneur and motivational speaker on creativity and innovation. Shed uses his own entrepreneurial journeys to give a powerful insight into how others can be more creative, sharing his secrets for success and outlining the steps towards achieving whatever you desire - both personally and in business.

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Sheridan ‘Shed’ Simove is a modern-day entrepreneurial genius.

In a varied career he has enjoyed success as a TV Producer (Big Brother, Big Breakfast, Space Cadets); a Bestselling Author; Product Designer and an Award Winning Stand-Up Comedian.

Harnessing a constant stream of ideas from his astonishingly active mind, Shed has learnt to transform his unconventional concepts into lucrative new business ventures. Shed uses his own entrepreneurial journeys to give a powerful insight into how others can be more creative, plus he shares his secrets for success and outlines the steps towards achieving whatever you desire – both personally and in business.

Shed’s ability to create new ideas, coupled with his skill to make them happen, mean that his range and rate of success is vast – and thus his performances are wonderfully motivational as well as entertaining.

He has the ability to both inspire significant, profitable changes, and then equip you with the tools to make those changes happen. As a result Shed has worked with the some of the biggest blue chip companies around the world, including Unilever, BBC, Sony and EE.

A cross between Anthony Robbins and Woody Allen, Shed is a truly compelling, uniquely memorable, one-off performer.

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Decision Making

“Shed. I’ve never met a character like him. He pitched up in a shiny satin suit and made us squirm, blush and whaddyaknow, think! His can-do attitude and tenacity is an example to us all. He’s also incredibly enthusiastic, getting involved with every stage of the event from planning it to judging the competition. We weren’t quite sure what our clients would make of it all but they were thoroughly entertained and, like Shed’s products, the evening has certainly proved to be a talking point.”

Elmwood Elliot Wilson, Managing Director, Elmwood


“Our commercial team spent a highly amusing and thought provoking evening listening to some of Shed’s real life journeys from mad idea to commercial product. This has caused a real buzz in the team and got our buyers thinking ‘there’s another way of doing this’”

Andy Wiggins, Group Innovation Director, B&Q


“I invited Shed to come and visit the Unilever UK & Ireland communications team to share with us some of the thought processes and “tricks of the trade” he uses to come up with great ideas. The session he delivered was dazzlingly good – full of energy, insights, inspiration and positivity. If you want to take an alternative, off-the-wall look at how you can inject some creativity into your team or business, then Shed’s your man.”

Paul Matthews, Press Officer, Unilever UK & Ireland

What Every Man Thinks About Apart from Sex

For millennia, humans have marvelled at the difference between men and women. It’s widely known that the female gender is far superior to men in most areas – emotionally, cognitively and socially. But, to date, the complex secrets of a man’s mind have eluded science. Apart from ‘sex’, what does a man actually think about? In this groundbreaking book, Professor Sheridan Simove reveals the true depth of a man’s mind. After years of painstaking research, he has precisely identified what men actually think about apart from sex.

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Success Or Your Money Back

Success… Or Your Money Back is a refreshingly unique success manual that actually delivers practical advice quickly and easily. In this powerful and easy to read book, Shed outlines 30 shortcuts that show you how to get anything you desire. If you’re someone who wants to have great ideas and make them happen, this book is a must-read for you. It's an engaging, fun and easy guide to being successful… and vital for anyone wanting to win at the game of life.

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How To Cure Insomnia

How to cure insomnia presents a groundbreaking and yet proven method that guides you through the sleep process page by page to have you in a deep sleep in no time at all. The book is based on an ancient remedy that has been excitingly brought up to date using the latest technology available. This book will have huge ramifications for your health - simply open the book and follow the simple step by step process inside to instantly enjoy a deeply restful slumber.

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Ideas Man

Learn secrets for success and how to unlock your creativity with a book that contains tips on how to achieve anything you desire, and charts the extraordinary and hilarious real-life adventures of Britain's most inspirational IDEAS MAN. Sheridan 'Shed' Simove is a modern day creative genius. He lives and breathes ideas. Every day of his life dozens of new ideas spring from his astonishingly active mind. The ideas can relate to pretty much anything - TV shows, ranges of sweets, executive toys, greeting cards, money-making schemes - the list is endless. And if an idea hasn't been done before, then Shed is sure to attempt it...

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