Andrew Steele
Olympic Bronze Medallist and Head of Product at DNA Fit
Andrew is a former British 400m and 4x400m relay runner, winning bronze at the 2008 Beijing Olympics. Andrew reinvented himself as a successful entrepreneur in the genomics and health technology space and is now the Head of Product for DNAfit, a DNA testing start-up.
Speaker enquiryAn Olympic athlete, Andrew spent 12 years competing professionally in track and field, specialising in the 400 metres and the 4×400 metre relay for Great Britain. With a well-known career and profile, Andrew is a respected voice in the media on all topics related to sport, fitness, health and wellbeing.
Andrew is a skilled public speaker, writer and presenter, his athletic career saw him work and represent many global brands across a wide variety of industry sectors, from pharmaceutical giant Glaxo Smith Kline to global logistics company CHEP, all the way to consumer brands like Nike and Asics.
He is a passionate advocate for anti-doping and sporting integrity, in 2017 Andrew became an Olympic medallist after he was retrospectively upgraded from 4th place to 3rd from the Beijing 2008 games as a result of the Russian doping scandal.
Andrew’s experience of success and failure as a professional sportsperson led him to discover the DNAFit technology, and as a result has a very personal and passionate experience as to the utility of personal genetics. Andrew has a wide professional experience covering a number of sectors, including: sports apparel, sports commercial, rights and talent management, print and broadcast journalism and even as a professional music producer. As adept at copywriting and designing marketing campaigns as he is at translating genomics API’s and modelling ruleset algorithms, Andrew uses his personal experience as a sportsman to shape, build and represent the best genetic products possible for DNAFit.
Andrew Steele is one of the founding team at DNAFit, with the role Head of Product & Professional Sport. This role puts Andrew in charge of the entire product offering and structure, from consumer to professional sport clients – including working with the Scientific Advisory Board to accurately communicate genetic science into consumer products, designing and overseeing the visual communication of the various products for appropriate audiences, working closely with development team to create both digital and offline products, as well as overseeing the company brand, voice and marketing output. As a founding team member, Andrew also represents the company in media or press opportunities, as well as playing a role in the corporate management and guidance of the company.
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Entrepreneurialism
Health and Wellness
Innovation
Performing under Pressure
Performance
Reinvention